Survey: What Do You Want from CropWatch in 2022?
Beginning Friday, Nov. 19, CropWatch will conduct a survey of its site users.
Available until late December, the brief online survey is comprised of 14 questions designed to evaluate the usefulness and impact of CropWatch’s content to its target audience.
“As a main source for University of Nebraska Extension’s research news, it’s important for CropWatch to connect with its readers in a meaningful way,” said Katy Moore, CropWatch editor. “We want to make sure our Nebraska farmers are getting the information they need, when they need it, to make the best decisions for their operations.”
The survey — which takes about five minutes to complete — includes a variety of questions, from readability of articles to the significance of CropWatch’s crop and pest news as farmers evolve their management strategies throughout the year. It also includes a section for readers to suggest topics for which they would like to see more coverage in CropWatch.
The results of this survey will help guide CropWatch’s planning efforts for 2022. As Nebraska farmers continue to face new cropping challenges, such as soybean gall midge and tar spot, gauging the significance of these topics for CropWatch readers throughout 2021 will be particularly helpful in planning the focus of future issues, Moore added.
The survey is anonymous, and all responses are confidential and will be used solely for academic purposes by CropWatch.
“We encourage all producers and stakeholders in the agriculture industry to participate in this survey,” Moore said. “This is an opportunity for us to hear feedback on the value of CropWatch content to our readership and learn about what improvements we can make to better serve their needs in the future.”
To participate in the survey, click here.
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